This listing was posted on Professional Diversity Network.
Work Marketing Lead, GDE
Location:
Providence, RI
Description:
Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.We are seeking a Web Marketing Lead to join our Global DTX team, focusing on our Work group, composed of the Personal Workspace, B2B & EDU group, which includes products such as mice, keyboards, and webcams. Role: The Web Marketing Lead is responsible for marketing and content strategy. This role requires a strategic thinker with a strong background in marketing, excellent project management skills, and a passion for technology and innovation. Your Contribution: Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you'll need for success at Logitech. Key Responsibilities Marketing Strategy and Planning: Develop and execute comprehensive marketing plans for the Personal Workspace Group.Collaborate with cross-functional teams to align marketing strategies with business objectives.Identify market trends and opportunities to drive product awareness and sales growth. Campaign Management: Plan, implement, and manage multi-channel marketing campaigns (digital, social media, email, etc.).Coordinate with commercial, creative and site experience teams to develop compelling marketing materials and content.Work with the Business Insights team to monitor campaign performance and optimize strategies to achieve KPIs. Product Launches: Lead the marketing efforts for new product launches within the Personal Workspace Group and B2B groups.Partner with regional teams to develop go-to-market strategies and promotional plans , ensuring successful product introductions.Collaborate with BG, commercial, and functional marketing teams to drive product adoption and market penetration. Content Development and Management: Oversee the creation and maintenance of product-related content for the DTX website in PWS and B2B groups.Ensure that all marketing content is accurate, engaging, and aligned with brand guidelines.Work with internal and external partners to produce high-quality marketing assets. Customer Insights and Analysis: Conduct market research and analyze customer data to inform marketing strategies.Utilize insights to develop targeted marketing campaigns and personalized customer experiences.Report on marketing performance, providing actionable insights and recommendations. Team Collaboration and Leadership: Mentor and provide guidance to junior marketing team members.Foster a collaborative and innovative team environment.Act as a key point of contact for marketing initiatives within the Personal Workspace Group, as well as B2B group. Key Qualifications: Experience in marketing, with a focus on consumer electronics or technology products.Proven track record of developing and executing successful marketing campaigns.Strong project management skills and the ability to manage multiple priorities.Excellent written and verbal communication skills.Proficiency in digital marketing tools and platforms (e.g., Google Analytics, email marketing software, social media management tools).Ability to analyze data and derive actionable insights.Creative thinker with a passion for innovation and continuous improvement.Strong interpersonal skills and the ability to work effectively in a team-oriented environmentAcross Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!This position offers an annual base salary typically between $ 69,100 - $ 143,100 depending on location and experience.In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills. Logitech offers benefits such as Medical Coverage, Dental Coverage, Vision Coverage, Traditional and Roth 401(k) Plans, Flexible Spending Accounts, Employee Share Purchase Plan (ESPP), Basic and Additional Life Insurance, Disability Coverage, Adoption and Surrogacy Assistance, Tuition Reimbursement Plans, Commuter Benefits, Paid Time Off, Paid Holidays, Bereavement Leave, and Paid Parental Leave.Logitech also offers Wellness Programs, Health Savings Account Plans, access to Expert Medical Opinions, Identity Theft Protection, Breast Milk Delivery to Nursing Mothers on Business Travel, access to a Group Legal Plan, Donations Matching Programs, Employee Product Discounts, and access to Auto, Home, and Pet Insurance. All qualified applicants will receive consideration for employmentwithout regard to race, sex, age, color, religion,sexual orientation, gender identity,national origin, protected veteran status, or on the basis of disability. If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process, and need an alternative method for applying, you may contact us toll-free at +1-510-713-XXXX for assistance and we will get back to you as soon as possible. #LI-SJ1PDN-9c8a7d53-f068-462b-9faa-80bce1249098
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More About this Listing: Work Marketing Lead, GDE
Work Marketing Lead, GDE is a Advertising & Marketing Marketer Job at Logitech located in Providence RI. Find other listings like Work Marketing Lead, GDE by searching Oodle for Advertising & Marketing Marketer Jobs.
Work Marketing Lead, GDE is a Advertising & Marketing Marketer Job at Logitech located in Providence RI. Find other listings like Work Marketing Lead, GDE by searching Oodle for Advertising & Marketing Marketer Jobs.