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Director, CX Innovation | Director in Executive Job at Calcium & Company in Philadelphia PA | 1

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Director, CX Innovation

Location:
Philadelphia, PA
Description:

JOB DESCRIPTION Director, CX Innovation Integrated Strategy Department Reports to : EVP, Director of Integrated Strategy Job Summary The Director, CX Innovation is a leader responsible for spearheading the development and implementation of innovative strategies to enhance the customer experience within the rapidly evolving pharmaceutical advertising landscape. This pivotal role requires a deep understanding of the pharmaceutical industry, advertising trends, and customer behavior, coupled with proven experience in a senior leadership role. The VP, CX Innovation Lead will drive customer-centric innovation, ensuring a superior customer experience across all touchpoints. In this hybrid role, you will be expected to spend a minimum of 2 days per week on-site at a Calcium+Company office or client location. Key Job Responsibilities (Duties may include, but are not limited to all or some of the following) Strategic Leadership: Develop and execute a comprehensive customer journey strategy to drive engagement and satisfaction across all touchpoints. Advocate for the Agency’s strategic processes and offerings, championing the agency, brand, and customers in all internal and external engagements. Lead and inspire cross-functional teams to achieve strategic objectives and deliver superior customer experiences. Innovation & Development: Identify and implement cutting-edge solutions and technologies to enhance the customer experience. Stay abreast of industry trends and competitor activities to ensure the Company’s customer journey approach remains innovative and competitive. Design and implement unique market research initiatives to uncover insights and drive innovation. Cross-Functional Collaboration: Work closely with marketing, sales, R&D, and IT teams to ensure cohesive and effective customer journey initiatives. Data-Driven Insights: Utilize data analytics to understand customer needs and preferences and measure the effectiveness of customer journey strategies. Stakeholder Management: Build and maintain strong relationships with clients, agency personnel, and industry contacts. Ensure alignment and support for customer journey initiatives from all key stakeholders. Market Trends & Competitor Analysis: Stay abreast of industry trends and competitor activities to ensure the Company's customer journey approach remains innovative and competitive. Job Qualifications (Skills/Requirements) Bachelor’s degree or higher in advertising, marketing, business, psychology, or similar area. Minimum of 7 years of experience in customer experience innovation or related position within the pharmaceutical or healthcare industry , with proven experience in a senior leadership role. Strong understanding of customer journey mapping and experience design. Excellent analytical, strategic thinking, and problem-solving skills Ability to lead and inspire cross-functional teams through exceptional communication and interpersonal skills. Proven advocate to champion an agency’s strategic process and offerings in all internal and external engagements. Sought after by clients and agency personnel for industry knowledge, meaningful points-of-view, target insights, and strategic contribution across all aspects of the business. Demonstrated proficiency in data analytics and designing & implementing unique market research Familiarity with online collaboration tools such as Mural or Miro. Must be able to work on-site a minimum of 2 days per week in a Calcium+Company office or client location. About Calcium+Company Calcium+Company is an award-winning health communications agency dedicated to nourishment for life, led by CEO Judy Capano and Group President Greg Lewis. With more than 140 employees and offices in New York, Philadelphia, and Mexico City, Calcium+Company offers a range of leading-edge strategic, creative, and engagement services designed to nourish brands and drive business success. It also focuses on being a nourishing force for its people and the wider community. Calcium was recently awarded MM+M Independent Agency of the Year with PE Backing. Please visit us at www.calciumco.com and follow us on LinkedIn and Instagram . Powered by JazzHR
Company:
Calcium & Company
Posted:
June 27 on The Resumator
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