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Added - a day ago Field Marketing Manager, Industries Marketing/Branding Redwood | Marketing Manag1

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Added - a day ago Field Marketing Manager, Industries Marketing/Branding Redwood

Location:
Redwood City, CA
Description:

Added - 06/21/24 Field Marketing Manager, Industries Marketing/Branding Redwood City , - California - Freelance Related Marketing/Branding Jobs Senior Social Media Analyst Mountain View , California HubSpot Lifecycle Marketing Manager - 1023 San Francisco , CA Junior Product Marketing Manager - 1028 San Francisco , CA Customer Success Representative Salt Lake City , UT Senior Data Analyst - 33072652 San Francisco, CA , California View all jobs in this category Field Marketing Manager, Industries The Sage Group's client, the market leader for Cloud Content Management, is looking for a Field Marketing Manager of Industries to join their Industry Field Marketing team. This individual will join a high-performing, dynamic team responsible for developing roadmaps and marketing strategy to drive sales and pipeline growth across the Public Sector & Life Sciences verticals. We're looking for an experienced Field Marketer who's passionate about growing pipeline and demand for verticals. Remote work location is ok. What You'll Do GTM Industry pipeline growth management: Lead a cross-functional team to outline the strategy, objectives, and marketing plan that aim to increase awareness and drive demand within the Public Sector (Federal, State & Local) and Life Sciences industries Analyze pipeline and marketing metrics on a weekly basis and provide updates and recommendations to cross-functional GTM teams Build close partnership with sales stakeholders and have deep understanding of how marketing work together with sales to drive business growth Lead the team to deliver integrated campaigns and programs that educate, engage and inspire the target audience Marketing programs management: Plan, execute, and optimize regional marketing campaigns, including events, trade shows, webinars, digital marketing across internal marketing teams, agencies, and vendors Manage end-to-end campaign logistics, including budgeting, scheduling, vendor coordination, and post-event analysis Bring your expertise in creating impactful marketing activations and programs to drive pipeline and revenue for your industries Provide feedback and context on critical requirements within the verticals. Drive close alignment and collaboration with the global demand team to ensure that the campaigns framework and planning can be leveraged and activated to assist pipeline growth Work with marketing stakeholders & program owners to ensure campaign and program consistency across platforms and channels Marketing performance measurement: Track, analyze, and report on the effectiveness of regional marketing initiatives, using metrics to assess ROI and optimize future activities Perform detailed audience analysis and targeting to ensure proper segmentation Utilize CRM and marketing automation tools to manage campaigns and measure performance Who You Are: 3+ years of field marketing experience Event execution and marketing experience a MUST Demand gen or digital growth marketing experience is a plus Experience with B2B marketing in tech is preferred Industry marketing experience preferred: Government/Public Sector, Life Sciences, Financial Services, Legal, etc Experience with digital marketing recommendations a plus: Optimize web conversions through personalization, chat bot, banner ads, video creation, and content recommendations Proven track record of successfully partnering with sales teams - Experience working with sales leadership managing pipeline Experience with developing integrated, multi-touch marketing plans as well as working knowledge of sales and marketing automation systems & dashboards particularly Salesforce, Marketo & Tableau Expertise in SFDC preferred Self-motivated, innovative, collaborative, multi-tasker, creative and analytical with above average oral and written communication skills - Proven ability to excel in a fast-paced environment is extremely important Strong team player with a positive attitude - Duration: 07/15/24 - 1/31/25; opportunity to extend and/or convert Location: Remote; EST location ideal (travel required) Compensation: $68.50/hr - #J-18808-Ljbffr
Company:
Thesagegroup
June 25 on TopUSAJobs
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Added - a day ago Field Marketing Manager, Industries Marketing/Branding Redwood is a Advertising & Marketing Marketing Manager Job at Thesagegroup located in Redwood City CA. Find other listings like Added - a day ago Field Marketing Manager, Industries Marketing/Branding Redwood by searching Oodle for Advertising & Marketing Marketing Manager Jobs.